Horowitz Research
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Consumer Insights and Research Project Manager
Job Information
Post Date:May 30, 2021Type:Full time
Start Date:- n/a -Salary:EMail Us
Location: US - New York - New York City Job Reference:MRC43037

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Job Details
Description


DESCRIPTION:
Horowitz Research, a leading consumer insights and market research firm, is searching for a Consumer Insights and Research Project Manager. We are well-known for our media industry and multicultural expertise, and we are actively expanding into other verticals including health care, diversity and inclusion, hospitality, and retail.

Our Consumer Insights and Research Project Managers are highly detail-oriented researchers who can contextualize research within the broader business ecosystem to extract key trends and insights. Projects may include: customer satisfaction, usability, program testing and development, marketing/advertising ideation and effectiveness, branding/ positioning, market potential, and pricing and packaging.

Responsibilities:
        Manage research projects: Oversee the execution of research projects from study design to final reporting and analysis. This includes identifying, engaging, and managing the appropriate research vendors, overseeing testing of programs, developing banner and tab plans, and serving as the main client contact for the duration of the project;
        Questionnaire design and report writing: Writing and reviewing questionnaires and moderators guides, developing and reviewing quantitative and qualitative reports;
        Uncover insights and tell stories from the research: Go beyond reporting of data to provide clients with the strategic narratives and actionable insights they need to make business decisions;
        Maintain a high level of client satisfaction: Ensure client needs are met and their questions are answered in a timely fashion.

COMPANY OVERVIEW:
Horowitz Research is a full-service consumer insights agency with a mission for delivering insights that inspire change. With more consumer touch points than ever before, brands today depend on understanding how the confluence of technology, diversity, and media impacts their consumers at every point in the consumer journey. We work to deliver the grounded research companies need to build brands that shine, products that delight, content that resonates, and messaging that engages.


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Contact Information
Horowitz Research

City: New York City
State/Province: New York
Country: United States
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